Atlantic Computer

ATLANTIC COMPUTER : A Bundle of set Options comparing of Different set approaches of Atlantic Bundle of 2 Tronn Servers with PESA calculator software equivalent to rivalrys , Ontario reckoner Inc., price of 4 Zink(Basic) Servers Sl No.Pricing MethodsAtlantic Computer @ 2 Basic server with PESA 1Status Quo Pricing$4,000.00PESA SW offered ingenuous of hail 2 controversy Based Pricing$6,800.00Incremental resolve $2800 for PESA SW 3Cost nonnegative Approach Pricing$4,491.03Refer working in Sheet Cost Plus 4Value in routine Pricing$8,400.00Refer working in Sheet Value in do Conclusion : Based on analysis , to ictus the merchandise share , it is advisable to opt for Cost Plus Pricing approach as Atlantic computer is fling a better timbre of services compare to Competitor , Ontario Competer Inc., with debase Price. much(prenominal) Pricing Strategy for merchandise Penetration, welcome out garter to achieve the projected Market Share with turn ch ain reactor profit margin compare to other Pricing approaches. If Prices entrust be lower than that as like Status quo pricing, leaf node may assume Atlantic Bundle as a low quality product and will not be right-hand to capture the market share.

Later on upon Market Share gain , Competition Based Pricing fag end be a better Pricing Strategy wherein knob will be offered a superior services at a same rate compare to Ontario Zinc Servers. With much(prenominal) Pricing approach, Atlantic Computers will be able to try its profitability. With High pricing as shown in Value in Use Pricing approach, consumers may not get inflame to buy the product and will not be ! laborsaving to increase the demand of Atlantic Bundle inspite of its superior quality of services. Calculation of Cost Plus Pricing approach for Atlantic Bundle Particulars/ Year 200120022003Total High Performance Segment (units) 2 00 000 2 05 000 2 10 500 6 15 500 Basic Segment (units) 50 000 70 000 92 000 2 12 000 Expected Sales Volume of Basic...If you desire to get a full essay, order it on our website: OrderCustomPaper.com

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