COM/537 Final Examination Study Guide Essay

This study guide will prepare you for the Final Examination you will complete in Week Six. It contains practice questions, which are related to each week’s objectives. In addition, refer to each week’s readings and your student guide as study references for the Final Examination. Week One: Communication Styles Objective: Differentiate between styles of communication. 1.Communicating in a direct but detailed style and politely speaking up if you feel demands are unreasonable is a good approach when dealing with what communication style? a.0 Sympathetics b.0 Argumentatives c.0 Directs d.0 Systematics 2.What is an effective form of communication process using everyone in the organization as sources and channels for delivering messages? a.0 Official messages b.0 Gossip c.0 Newsletter d.0 Press release Objective: Explain the business communication process. 3.The sending of a message from a source to a receiver is a.0 transmission b.0 modeling c.0 role-playing d.0 communication 4.You want to ask your father to borrow his automobile. You begin the conversation by telling him that you made an A on the test in economics today. This is an example of a.0 intrapersonal communication b.0 contextualizing c.0 narrowcasting d.0 framing Week Two: Audience Analysis Objective: Identify internal and external stakeholders for persuasive communications. 5.Which statement is inaccurate about Thomas Friedman’s â€Å"the world is flat† concept? a.0 Globalization has leveled the playing field for emerging markets. b.0 Small companies and entrepreneurs have new business opportunities. c.0 Global needs take precedence over local needs. d.0 Technology is a key factor in globalization. 6.The leadership communication style that combines the positive characteristics of multiple approaches that may change depending on the situation to build effective relationship is called what? a.0 Dance approach b.0 Somersault approach c.0 Arrow approach d.0 Circuit approach Objective: Differentiate between types of audiences. 7.Which of the following is an example of â€Å"thinking globally but acting locally†? a.0 An organization sends employees from the home country to work in an international division to better understand the needs of that location. b.0 An international company trains local individuals to manage one of its overseas divisions. c.0 An organization sends its employers to language training classes. d.0 An organization creates a special team to manage differences between divisions. 8.Ethical approaches to leadership styles of communication include the teleological approach, which states that a.0 actions need to be measured first on short-term effects and then on the long-term outcomes b.0 actions should be judged by whether they are morally right or wrong c.0 actions should be evaluated by their long-term consequences d.0 local values should determine corporate action Objective: Analyze audience perceptions and needs. 9.On the back of the Bravo laundry detergent package, the manufacturer has published a list of cancer warning signs. Which level of persuasion does this message illustrate? a.0 raising awareness b.0 increasing knowledge c.0 ensuring acceptance d.0 changing attitude 10. On your call-back interview, you ask to see the area where you will be working if you are asked to join the company. This is an example of a.0 determining the corporate power structure b.0 making initial contact with your colleagues c.0 assessing the company’s commitment to its vision statement d.0 reading institutional culture Week Three: Developing the Communication Strategy Objective: Determine communication strategy based on corporate culture, values, and ethics of organizations. 11.Your boss always seems to make the right decisions in tough situations. When a major crisis occurs, you know he or she will guide the company in the right direction. This is called a.0 obtuse trust b.0 ethical trust c.0 motivated trust d.0 practical trust 12.Customer relationship management uses information and feedback to a.0 achieve customer satisfaction and loyalty b.0 enhance promotional programs c.0 build word-of-mouth networks d.0 facilitate mass customization Objective: Select appropriate communication channels. 13.A new organic food store has decided to add another brand of apples to its existing inventory. Three major contenders are under consideration. The store decides to hold a food-tasting event for its customers to sample the various brands and to provide feedback on which apples they like best and why. This is an example of a.0 quantitative research b.0 determination research c.0 soft measurement research d.0 hard measurement research 14.The language that put ideas and materials in the hands of the masses was a.0 printed b.0 electronic c.0 spoken d.0 mediated Week Four: Internal and External Persuasive Communications Objective: Create internal and external persuasive communications. 15.Rate of speaking, silence and pausing, and volume and pitch are all elements of a.0 paralanguage b.0 vocalization c.0 accent d.0 semantics 16.Which is a suggestion for effective strategic planning? a.0 Small companies should conserve resources and concentrate on achieving short-term goals. b.0 Engaging a staff employee in the strategic planning process can help facilitate workers to buy in to the plan. c.0 Strategic planning should be a top–down process. d.0 Nonprofits should not rely on outside consultants in the strategic planning process because these types of consultants seldom know enough about the agency’s specific business or audience. Objective: Use research to support persuasive business communications. 17.According to Gallo (2009), what is the best way to gain instant credibility? a.0 Use jargon and buzzwords. b.0 Be transparent and humble. c.0 Make lofty promises. d.0 Exceed designated presentation time. 18.What tool can researchers use to identify contact relationships between users? a.0 Flowchart b.0 Physical symbol systems c.0 Transactional communications model d.0 Sociogram 19.What specifically spell(s) out how the organization will achieve goals through the use of specific tactics? a.0 Mission statements b.0 Qualitative tools c.0 Quantitative tools d.0 Objectives Objective: Evaluate messages for noise. 20.Any physical, semantic, or contextual action that detracts from or distorts the receipt of a message is called a.0 issues b.0 noise c.0 the environment d.0 cognitive dissonance 21.Which of the following statements is true? a.0 Semantics is the study of the meaning of words, phrases, and texts. b.0 Semantics is the study of dictionary definitions. c.0 Semantics is the study of effect of the arrangement of words in a sentence. d.0 Semantics is the study of how words affect decision-making processes. 22.Pausing in the process of communicating a message a.0 should be avoided because it makes the receiver question the sender’s motives b.0 should be used by the sender as a means of emphasizing the importance of one’s message c.0 should be avoided because it often acts as a form of noise and thus impedes the receiver from understanding the context of the message d.0 should be used because it allows the listener time to internalize the message and make it his or her own Week Five: Evaluating Consultant Communications Objective: Evaluate the effectiveness of consultant communications. 23.According to Smith (2010), what prevents more employers from using social media? a.0 Technology issues b.0 Lack of understanding c.0 Negative comments by employees d.0 Legal concerns 24.Sarbanes-Oxley holds whom responsible for effective and efficient financial communication? a.0 Managers b.0 Accountants c.0 Consultants d.0 Customers Week Six: The Persuasive Communication Plan Objective: Design persuasive communications. 25.What theory focuses on the contexts that promote or hinder the internalization of motivation and the integration of behavior? a.0 Pseudo listener b.0 Selective perception c.0 Cognitive dissonance d.0 Self-determination 26.Before they act, people are more sensitive to messages that will help them gather and interpret information and determine whether there is a problem during what phase? a.0 Selective perception b.0 Vocalization c.0 Diversification d.0 Detection 27.What is the final stage of the process of behavior change? a.0 Implementation b.0 Decision c.0 Detection d.0 Framing Objective: Present data to various stakeholders using appropriate channels. 28.What are three components of persuasive messages that should be considered when presenting data? a.0 Message, channel, and the context b.0 Sender, receiver, and feedback c.0 Need, cost, and outcomes d.0 Benefits, appeals, and details 29.You are attending a conference where a consultant talks about the problems in IT call centers. As you listen to his problem-solution report and research data, you begin to understand why calls to your customer complaint center are not being processed in a timely manner. You are engaging in: a.0 precision listening b.0 selective perception c.0 cognitive dissonance d.0 extemporaneous thinking 30.Following the presentation of data, the decision maker goes through the information processing states, such as com/537 Final Examination Study Guide This study guide will prepare you for the Final Examination you will complete in Week Six. It contains practice questions, which are related to each week’s objectives. In addition, refer to each week’s readings and your student guide as study references for the Final Examination. Week One: Communication Styles Objective: Differentiate between styles of communication. 1.Communicating in a direct but detailed style and politely speaking up if you feel demands are unreasonable is a good approach when dealing with what communication style? a.0 Sympathetics b.0 Argumentatives c.0 Directs d.0 Systematics 2.What is an effective form of communication process using everyone in the organization as sources and channels for delivering messages? a.0 Official messages b.0 Gossip c.0 Newsletter d.0 Press release Objective: Explain the business communication process. 3.The sending of a message from a source to a receiver is a.0 transmission b.0 modeling c.0 role-playing d.0 communication 4.You want to ask your father to borrow his automobile. You begin the conversation by telling him that you made an A on the test in economics today. This is an example of a.0 intrapersonal communication b.0 contextualizing c.0 narrowcasting d.0 framing Week Two: Audience Analysis Objective: Identify internal and external stakeholders for persuasive communications. 5.Which statement is inaccurate about Thomas Friedman’s â€Å"the world is flat† concept? a.0 Globalization has leveled the playing field for emerging markets. b.0 Small companies and entrepreneurs have new business opportunities. c.0 Global needs take precedence over local needs. d.0 Technology is a key factor in globalization. 6.The leadership communication style that combines the positive characteristics of multiple approaches that may change depending on the situation to build effective relationship is called what? a.0 Dance approach b.0 Somersault approach c.0 Arrow approach d.0 Circuit approach Objective: Differentiate between types of audiences. 7.Which of the following is an example of â€Å"thinking globally but acting locally†? a.0 An organization sends employees from the home country to work in an international division to better understand the needs of that location. b.0 An international company trains local individuals to manage one of its overseas divisions. c.0 An organization sends its employers to language training classes. d.0 An organization creates a special team to manage differences between divisions. 8.Ethical approaches to leadership styles of communication include the teleological approach, which states that a.0 actions need to be measured first on short-term effects and then on the long-term outcomes b.0 actions should be judged by whether they are morally right or wrong c.0 actions should be evaluated by their long-term consequences d.0 local values should determine corporate action Objective: Analyze audience perceptions and needs. 9.On the back of the Bravo laundry detergent package, the manufacturer has published a list of cancer warning signs. Which level of persuasion does this message illustrate? a.0 raising awareness b.0 increasing knowledge c.0 ensuring acceptance d.0 changing attitude 10. On your call-back interview, you ask to see the area where you will be working if you are asked to join the company. This is an example of a.0 determining the corporate power structure b.0 making initial contact with your colleagues c.0 assessing the company’s commitment to its vision statement d.0 reading institutional culture Week Three: Developing the Communication Strategy Objective: Determine communication strategy based on corporate culture, values, and ethics of organizations. 11.Your boss always seems to make the right decisions in tough situations. When a major crisis occurs, you know he or she will guide the company in the right direction. This is called a.0 obtuse trust b.0 ethical trust c.0 motivated trust d.0 practical trust 12.Customer relationship management uses information and feedback to a.0 achieve customer satisfaction and loyalty b.0 enhance promotional programs c.0 build word-of-mouth networks d.0 facilitate mass customization Objective: Select appropriate communication channels. 13.A new organic food store has decided to add another brand of apples to its existing inventory. Three major contenders are under consideration. The store decides to hold a food-tasting event for its customers to sample the various brands and to provide feedback on which apples they like best and why. This is an example of a.0 quantitative research b.0 determination research c.0 soft measurement research d.0 hard measurement research 14.The language that put ideas and materials in the hands of the masses was a.0 printed b.0 electronic c.0 spoken d.0 mediated Week Four: Internal and External Persuasive Communications Objective: Create internal and external persuasive communications. 15.Rate of speaking, silence and pausing, and volume and pitch are all elements of a.0 paralanguage b.0 vocalization c.0 accent d.0 semantics 16.Which is a suggestion for effective strategic planning? a.0 Small companies should conserve resources and concentrate on achieving short-term goals. b.0 Engaging a staff employee in the strategic planning process can help facilitate workers to buy in to the plan. c.0 Strategic planning should be a top–down process. d.0 Nonprofits should not rely on outside consultants in the strategic planning process because these types of consultants seldom know enough about the agency’s specific business or audience. Objective: Use research to support persuasive business communications. 17.According to Gallo (2009), what is the best way to gain instant credibility? a.0 Use jargon and buzzwords. b.0 Be transparent and humble. c.0 Make lofty promises. d.0 Exceed designated presentation time. 18.What tool can researchers use to identify contact relationships between users? a.0 Flowchart b.0 Physical symbol systems c.0 Transactional communications model d.0 Sociogram 19.What specifically spell(s) out how the organization will achieve goals through the use of specific tactics? a.0 Mission statements b.0 Qualitative tools c.0 Quantitative tools d.0 Objectives Objective: Evaluate messages for noise. 20.Any physical, semantic, or contextual action that detracts from or distorts the receipt of a message is called a.0 issues b.0 noise c.0 the environment d.0 cognitive dissonance 21.Which of the following statements is true? a.0 Semantics is the study of the meaning of words, phrases, and texts. b.0 Semantics is the study of dictionary definitions. c.0 Semantics is the study of effect of the arrangement of words in a sentence. d.0 Semantics is the study of how words affect decision-making processes. 22.Pausing in the process of communicating a message a.0 should be avoided because it makes the receiver question the sender’s motives b.0 should be used by the sender as a means of emphasizing the importance of one’s message c.0 should be avoided because it often acts as a form of noise and thus impedes the receiver from understanding the context of the message d.0 should be used because it allows the listener time to internalize the message and make it his or her own Week Five: Evaluating Consultant Communications Objective: Evaluate the effectiveness of consultant communications. 23.According to Smith (2010), what prevents more employers from using social media? a.0 Technology issues b.0 Lack of understanding c.0 Negative comments by employees d.0 Legal concerns 24.Sarbanes-Oxley holds whom responsible for effective and efficient financial communication? a.0 Managers b.0 Accountants c.0 Consultants d.0 Customers Week Six: The Persuasive Communication Plan Objective: Design persuasive communications. 25.What theory focuses on the contexts that promote or hinder the internalization of motivation and the integration of behavior? a.0 Pseudo listener b.0 Selective perception c.0 Cognitive dissonance d.0 Self-determination 26.Before they act, people are more sensitive to messages that will help them gather and interpret information and determine whether there is a problem during what phase? a.0 Selective perception b.0 Vocalization c.0 Diversification d.0 Detection 27.What is the final stage of the process of behavior change? a.0 Implementation b.0 Decision c.0 Detection d.0 Framing Objective: Present data to various stakeholders using appropriate channels. 28.What are three components of persuasive messages that should be considered when presenting data? a.0 Message, channel, and the context b.0 Sender, receiver, and feedback c.0 Need, cost, and outcomes d.0 Benefits, appeals, and details 29.You are attending a conference where a consultant talks about the problems in IT call centers. As you listen to his problem-solution report and research data, you begin to understand why calls to your customer complaint center are not being processed in a timely manner. You are engaging in: a.0 precision listening b.0 selective perception c.0 cognitive dissonance d.0 extemporaneous thinking 30.Following the presentation of data, the decision maker goes through the information processing states, such as comprehension and acceptance of the message, leading to what? a.0 Feedback b.0 Suggested revisions c.0 Terminal action d.0 Vocalization prehension and acceptance of the message, leading to what? a.0 Feedback b.0 Suggested revisions c.0 Terminal action d.0 Vocalization